Our Story

Built on sweat, grit, and the belief that everyone's got something fierce inside waiting to break free

How It All Started

2018

I was tired of the typical gym scene - folks wandering around without direction, trainers who didn't really care, equipment that collected more dust than sweat. Started training people out of a garage in East Van because I knew there had to be a better way.

2019

Word spread fast. What started as me and five people crushing WODs in cramped quarters turned into 30+ athletes showing up daily. We outgrew that space quick - my neighbors weren't exactly thrilled with the 6am barbell drops either.

2021

Opened our first legit spot on West 4th. 4,000 square feet of pure training space. Brought on Sarah and Marcus - two coaches who get it. We're not here to babysit, we're here to push limits and watch people surprise themselves with what they're capable of.

2023

Expanded the coaching team to eight certified trainers. Added specialized programs for athletes and folks rehabbing injuries. Our community grew to over 300 members - people from all walks of life coming together to do hard things.

Today

We've become Vancouver's go-to spot for people who want real results without the fluff. No gimmicks, no shortcuts - just intelligent programming, solid coaching, and a crew that shows up ready to work. Every single day, we're proving that strength isn't just physical, it's mental too.

What We're About

Look, we're not for everyone. If you want a place to scroll Instagram between sets, there are plenty of other gyms. But if you're ready to actually put in work, learn proper technique, and be part of something bigger than yourself - we've got your back. Every rep, every set, every drop of sweat counts here.

What Sets Us Apart

Community Over Everything

You're not just another membership number here. We know your name, your goals, and we're invested in seeing you succeed. The friendships built in this gym are legit - people who started as strangers now meet up outside the gym for hikes and hang out on weekends.

Progressive Programming

Our workouts aren't random. Every session builds on the last, whether you're training for a comp or just trying to keep up with your kids. We track your progress, adjust when needed, and make sure you're always moving forward - not spinning your wheels.

Safety First, Always

Yeah, we push hard, but we're not stupid about it. Proper form comes before heavy weight, every single time. Our coaches have eyes on you, correcting technique and scaling movements so you can train hard today and still train tomorrow.

Ready to Start Your Journey?

First class is free. Come see what we're about, meet the crew, and find out if this is the right fit for you.